Leverage by FOCUS logo
F-O-C-U-S Founder-Led & Executive
Founder-Led FOCUS

What if you stopped chasing more?Get more from what already works.

Three levels of support for entrepreneurs and business owners who already generate revenue and want it more predictable, with sharper focus and stronger commercial momentum.

You do not need another pile of ideas.

You need enough distance to see what is already working, the discipline to focus on it, and the commercial rhythm to keep it moving.
Who this is for

For business owners.You already have something that works.

You already have customers, proof, experience and something people are willing to pay for.

The problem is rarely a total lack of opportunity. More often, your attention keeps moving: a new offer, a new project, a new channel, another idea that feels more exciting than repeating what already works.

The result is familiar: inconsistent revenue, too many open loops, weak follow-up and a business that feels harder than it should.

The long game can stay ambitious.
The short game simply needs to finance it.
Three ways to work together

Which option is the best fit for you, right now?

Category I · Basic

IGNITE

For entrepreneurs and business owners with revenue coming in, but struggling to turn effort into predictable growth because focus keeps shifting.
Best fit if:
  • You already sell, but revenue is inconsistent.
  • You keep creating new offers, projects or channels.
  • Good ideas repeatedly interrupt proven ones.
  • You struggle to decide what deserves your attention now.
  • You want an independent commercial sounding board.
Included:
  • Initial Business Growth Review
  • 90-day short-game revenue priorities
  • Weekly FOCUS session of up to 80 minutes
  • Offer and opportunity prioritisation
  • Breaking large projects into smaller paid stages where useful
  • Weekly accountability and decision support
Outcome: fewer competing priorities, a clearer short game and more consistent commercial execution.
Investment on requestweekly commercial focus
Discuss this option →
Recommended
Category II · Advanced

MOMENTUM

For owners who already know what works and want to concentrate harder, move faster and protect that focus every day.
Best fit if:
  • You already have traction and want more of it.
  • Your biggest risk is commercial drift, not lack of ideas.
  • You want faster decisions and stronger follow-through.
  • You benefit from frequent reflection and challenge.
  • You want the right priorities protected every day.
Everything in IGNITE, plus:
  • Mon to Fri asynchronous check-ins
  • Daily priority and commitment review
  • Real-time challenge when new ideas steal attention
  • Pipeline and opportunity review
  • Faster commercial decision support between sessions
  • Stronger focus on follow-up, conversion and what already sells
Outcome: more momentum, less drift and a tighter link between daily activity and revenue.
Investment on requestweekly strategy + daily momentum
Discuss this option →
Category III · Professional

FUEL THE FIRE

For proven owner-led businesses ready to add serious fuel to an existing commercial engine.
Best fit if:
  • Your offer already works and the deal economics support the investment.
  • You have warm leads, past clients or an existing pipeline.
  • You dislike managing follow-up and pipeline administration.
  • You want more qualified conversations without doing all the chasing.
  • You want to spend more time delivering, presenting and closing.
Everything in MOMENTUM, plus:
  • Managed CRM / pipeline oversight
  • Warm and inbound lead follow-up
  • Dormant lead and past-client reactivation
  • Lead qualification and appointment setting
  • Proposal / next-step follow-up
  • Pre-call briefings and weekly pipeline reporting
Outcome: we keep qualified commercial opportunities moving; you show up for the conversations only you can have.
Investment on requesthands-on commercial support
Discuss this option →

* Revenue share applies only to clearly attributed opportunities directly sourced, reactivated, qualified or materially advanced through FUEL THE FIRE and is calculated on collected revenue. Existing pipeline is tagged at onboarding.

How payment works: after the call you receive a short, tailored proposal with the investment and a payment link. Billing is monthly in advance and you can cancel anytime. Pay by card, TWINT, SEPA or bank transfer. Invoices in EUR. More in the FAQ.

Your Revenue Runway

Imagine pointing all that scattered action at a single point of focus.

Four milestones, each one building on the last. Click one below to see what happens at each stage. The goal is not another big strategy project. The goal is to stabilise the short game, deepen what already works and let today’s revenue finance tomorrow’s vision.

Take-off You are here Progress Long game ahead
You are here
✈
Long game ahead
Short game funds the long game.
Milestone 1 · 30 days

Stabilise the short game

Identify what already works, define the core revenue priority and stop letting unnecessary offer drift steal attention from proven revenue-producing activity.

What happens here

    Which milestone matters most right now: 30, 90, 180 or 360?

    Let’s map your runway
    The method behind all three options

    FOCUS leverages your existing energy without reinventing the wheel.

    You do not need more motivation. You need a commercial method that separates signal from noise, protects the short game and keeps the long game alive.

    F

    Facts

    Review what revenue, customers, offers, proof and pipeline already show. Evidence before new ideas.

    O

    Outcome

    Define the one commercial outcome that matters next: revenue, offer clarity, better clients or sharper positioning.

    C

    Constraints

    Cut the side projects, weak offers, scattered messaging and low-value obligations that dilute execution.

    U

    Upside

    Build one leverage path from existing clients, warm leads, referrals and offers that already sell.

    S

    System

    Install the weekly rhythm: one lead metric, a review cadence, decision rules and follow-up that holds.

    See how each FOCUS step works →

    At a glance

    Three levels. One commercial logic.

    IncludedIGNITEMOMENTUMFUEL THE FIRE
    Business Growth Review✓✓✓
    90-day short-game priorities✓✓✓
    Weekly strategic sounding board✓✓✓
    Offer / project breakdown✓✓✓
    AccountabilityWeeklyDailyDaily
    Mon to Fri check-insNot included✓✓
    Real-time commercial decision supportLimited✓✓
    Pipeline managementNot includedGuidedManaged
    Warm / inbound follow-upOwnerOwnerManaged
    Lead qualificationOwnerOwnerManaged
    Appointment settingOwnerOwnerManaged
    Past-client / dormant-lead reactivationGuidedGuidedManaged
    What clients say

    What working with Ilja is like.

    “… reaching out to new clients was the surface problem to another deeper issue I’ve faced but was not aware of. … I not only have new international clients; they turned into genuine business partners. … Because of the results I got, I have extended our collaboration for another 6 months!”
    Anees AlomarFounder, Business of Archviz
    “I was amazed how I was guided through my current life situation with the right questions asked. It helped me a lot to visualize some of my current issues I’m dealing with. During our coaching sessions I was able to change important tasks and successfully reach goals.”
    Stephan JuchliMember of the Board, Juchli Immobilien AG
    “If you’re after someone who will take your excuses and let you be in your comfort zone, then look elsewhere. Because Ilja will make you every bit uncomfortable, stretch you and make you aware, ultimately leading you to the personal growth you’re after.”
    Pooja LohanaFounder, Damn Fine Writing
    Start with the real question

    Where is your attention producing less than it should?

    If your business already works but your revenue, focus or follow-through does not feel as consistent as it should, the first step is to identify the commercial leverage already sitting inside the business.

    Discuss Next Move Compare the three options Request a call-back